That's how we do that ...
Culture is formed by the norms, values and assumptions about the reality of (groups of) people in an organization and that is reflected in their behavior or result. You can guess what happens when you assume wrong assumptions!
A relationship between culture (behavior) and structure (groups of people) within an organization and the importance of the correct assumptions about this is what we do here.
We have come a long way.
- Culture is for recruitment what the product is for marketing.
- Culture is "super glue"; a tasty culture binds people and contributes to good performance.
But you also realize: culture happens. Whether you plant it or not, it arises. So why not cultivate a "tasty" culture. How? Start the #culture code game!
The Culture code: a game with results
Culture arises, in fact it is already among us. In our trajectories we use McClelland's iceberg to challenge our customers and to look beyond the (visible) behavior of your employee or yourself. It is only the tip of the iceberg. What happens under the water level is much more interesting and that is exactly what you need to get to work: knowledge and skills, norms and values, motivation and ambition and who are you as a person.
Also Edgar Schein applies this model to organizations and this is the framework of the #CultureCode developed by us. A game with a fun angle.
Ambition, communicate and experience
The heart of culture is described here by the organization ideology, the core values (how are we going to do it) but also the core objective (why are we going to do it). These two together ensure balance in commitment and understanding.
From this a translation follows to behavior, (new) rituals, the survival of the core values. Do not talk about the other person but with the other person.
And the better to anchor this, than to experience that it works. Replace "old" symbols with new ones and experience that tasty Culture. Learning is experienced and sharing. Your "tasty" culture becomes tangible, tangible, noticeable.
On the basis of a number of assignments, the #CultuurCode brings together words and images in a view that can be understood by all employees of that culture that binds and loves people. We are going to talk about it. That is Windkacht-11.
The culture code makes people think and therefore it fits perfectly into new learning.
The culture code is an interactive game and brings immediately new insights.
The culture code is ideally suited for understanding cultural differences in international organizations and environments.